It’s been one of Hollywood’s best-kept secrets. And now the A-list’s number favourite, most fashionable snack food low-fat frozen yoghurt is causing quite a stir here in the UK too.
Providing all the delicious taste of a dessert with much less or in some case, no fat at all and fewer calories than other treats, it’s easy to see why us Brits are falling in love with fro-yo. And UK chain, yoomoo is one of those leading the low-fat frozen yogurt revolution. Just like our American counterparts, us Brits are looking for a way to indulge in a sweet snack, full-flavoured pudding or quick treat with friends, without piling on the pounds.
As we become more health and nutrition-aware we’re looking for lower fat foods too nibbles that taste amazing but that won’t leave you feeling empty or break your diet. Put simply it’s an easy way to get a sweet tooth fix without consuming the high calorie content of traditional treats like ice-cream, full-fat yoghurt or cakes. Whereas a small, 100ml serving of traditional ice cream typically contains 200 – 300 calories, the yoomoo’s fat free frozen natural vanilla yoghurt weighs in at just 93 calories a hefty difference.
Even their super-rich chocolate flavour only contains 140 calories (compared to the equivalent in ice cream) making it a fantastic way to answer your cravings. Americans and especially health and figure-conscious stars have been raving about low-fat yoghurt since it first hit the Hollywood hills in the 1990s.
These days, stateside celebrity magazines are full of A-listers pictured enjoying the latest fro-yo flavours or sharing an intimate low-fat frozen yoghurt with friends. Actress Katie Holmes loves taking daughter, Suri, for an after-school serving near their New York home while singer Miley Cyrus was seen tucking into hers just last week.
Now British celebs inspired by trips across the pond are embracing the trend here too.
X Factor supremo Simon Cowell , famed for watching his weight and keeping a close eye on his health, is often papped’ enjoying a take-away fro-yo, while actress Keira Knightly was recently spotted her own full-flavoured, low-fat treat as she strolled down a Knightsbridge street.
And in true celeb style, you can customise your fro-yo to create an individual dessert fit for even the most fickle A-list star. All of yoomoo’s fro-yo bars offer a great range of flavours, toppings and sauces, all available in three sizes – to match your appetite. While there are indulgent toppings for when you’re feeling decadent, low-calorie toppings like fresh fruit will ensure that in true Hollywood actress style your dessert is a truly sinless snack.
As London’s Timeout magazine put it recently, fro-yo allows you toEnjoy all the extravagant indulgence of ice cream, but with fewer calories (and a clearer conscience).